Compatible with any modern browser and device, HatchTank allows you to engage participants quickly and easily, with no need to download plugins or apps. With a variety of engaging tasks and activities available, you can structure your research in any way you need to, from single response activities to journals and diaries or by combining any of the 25+ different question types to create unique combinations that fit your needs. And with advanced filtering capabilities and on-demand download of transcripts and participant uploaded media, you can get to what’s important faster and with greater accuracy.
And the best part is that we have the humans to back up the tech. Our experienced team can guide you to the right features or take over some of the work from your team. Ask for as little or as much help, and let’s make your next online research project a total success.
Fully browser-based and compatible with any modern browser, HatchTank is available on smartphones, tablets, laptops and desktops. No need to download plugins or apps.
Get participants going in minutes. Design tasks that take advantage of both mobile and conventional methods.
Structure your research as you need to: Single response activities to journals and diaries. Combine any of our 25+ different question types to create unique combinations that fit your needs.
Versatility matters. Keep participants engaged and the research fun.
Use advanced filtering capabilities to review and analyze participant responses. Download transcripts and participant uploaded media on demand.
Get to what is important faster.
Usage & Attitude (U&A)
Market Segment Illumination
Customer Journey (Path to purchase)
When it comes to achieving your research objectives, our platform can provide valuable insights that delve deep into consumer behavior, product innovation feedback, and segmentation strategies. By leveraging powerful tools like image mapping to visually explore consumer perceptions, sorting exercises for uncovering category types from the participant’s perspective, and ranking question types with piping, our platform ensures that your results are of the highest caliber, providing your clients with the clarity and depth they demand.
Optimize your research by utilizing a single digital platform that captures both online and in-person shopping experiences from your participants. Our innovative media-rich activity types empower your recruits to share their experiences seamlessly, using videos, photos, screen recordings, and open-ended text, all collected in one centralized location.
Ad messaging trials
A/B Packaging tests
In-home use testing (IHUT)
With our cutting-edge platform rotation capabilities, you can easily and efficiently test multiple concepts and obtain unbiased insights. Our platform also features an interactive Image Mark-up tool, which allows participants to provide feedback on their mobile phones in an engaging and enjoyable way. To further enhance the participant experience, we have incorporated ranking and piping logic, resulting in a seamless and intuitive process. Furthermore, our output is analysis-friendly, providing rich insights for researchers. With these features, we guarantee a remarkable experience for everyone involved.
Medical experience (CX)
Our platform is designed to support long-term research projects and serve as a central hub for your communities. You can regularly engage with participants by posting new activities that are easy to complete, allowing you to gather feedback and insights based on their progress. Our platform and programming support are specifically designed to make it convenient for both researchers and participants to resume where they left off, providing a seamless experience without the need for repeated onboarding or referencing past work. We are here to partner with you, ensuring consistency in the research phases as participants navigate their journey and share their experiences.